알라딘

헤더배너

소비자행동론

추천 저자 authors
화제의 신간

Poor Economics (Hardcover)
Esther Duflo
 39,270원


The 5 Levels of Leadership (Paperback)
존 맥스웰 지음
 15,280원

Demand: How to Discover It, Exploit It, and Why Everything Depends on It (Paperback)
에이드리언 J. 슬라이워츠키 지... 7,490원

That Used to Be Us (Perfect Paperback)
토머스 L. 프리드먼 지음
 16,640원

2011 베스트!






Brandwashed (Paperback)
마틴 린드스트롬 지음
 18,160원


Disciplined Dreaming (Hardcover)
Josh Linkner
 38,600원

Poke the Box (Hardcover)
Godin, Seth
 18,440원

신간알림

베스트셀러: 최근 일주일간 가장 많이 판매된 도서입니다.
검색 rss

1.  
 
Predictably Irrational: The Hidden Forces That Shape Our Decisions (Mass Market Paperback, International)
댄 애리얼리 지음 | Harper Collins
7,900원(36% 할인 / 80원)
2.  
 
Beyond Piggly Wiggly: Inventing the American Self-Service Store (MP3 CD)
Lisa C. Tolbert | Tantor Audio
61,110원(18% 할인 / 3,060원)
3.  
 
Shelf Life : Supermarkets and the Changing Cultures of Consumption (Paperback)
Kim Humphery | Cambridge University Press
52,000원(18% 할인 / 2,600원)
4.  
 
Decision-Making's Dynamic Dilemmas: Assessing The Impact Of Biases On Decision Making Through Psychological Models (Paperback)
Kathleen Res?diz | Kathleen Resendiz
40,730원(18% 할인 / 2,040원)

5.  
 
Strategic Blueprints for AI-Driven Marketing in the Digital Era (Paperback)
Rhytheema Dulloo | Igi Global
223,650원(10% 할인 / 6,710원)
6.  
 
Strategic Blueprints for AI-Driven Marketing in the Digital Era (Hardcover)
Rhytheema Dulloo | Igi Global
295,530원(10% 할인 / 8,870원)
7.  
 
Nobody Cares about Your Brand: The Manifesto to the Future of Marketing - AI, Consumer Trust & The Death of Traditional Branding (Paperback)
Independently Published
58,200원(18% 할인 / 2,910원)
8.  
 
Silence Marketing: Go Viral Using Mystery, Scarcity, and Word-of-Mouth in the Loudest Digital Era (Paperback)
Aarav Khadka | Independently Published
17,440원(18% 할인 / 880원)

9.  
 
The Entrepreneurs' Daily Success Reader: 365 Days of Wisdom and Insights for Entrepreneurs in the Online Space to Master Their Business, Mind, and Mon (Paperback)
Kahlia Scholz | Independently Published
32,000원(18% 할인 / 1,600원)
10.  
 
Iniciando tu Camino en el Marketing Digital Freelance (Paperback)
Max Bernal | Roma Green
20,360원(18% 할인 / 1,020원)
11.  
 
Nudging Durch Haltungsform-Labels F? Nachhaltigen Eierkonsum: Eine Experimentelle Studie Zu Consumer Confusion Und Der Kaufentscheidung F? Bio-Eier (Paperback)
Marc Haufe | Springer Gabler
119,790원(10% 할인 / 3,600원)
12.  
 
Echoes of Influence: Marketing in the Mirror of Generations (Paperback)
Gilberto J. S. Pereira | Independently Published
20,340원(18% 할인 / 1,020원)

13.  
 
Empowering Value Co-Creation in the Digital Era (Paperback)
Bruno Barbosa Sousa | Igi Global
319,500원(10% 할인 / 9,590원)
14.  
 
Empowering Value Co-Creation in the Digital Era (Hardcover)
Bruno Barbosa Sousa | Business Science Reference
423,330원(10% 할인 / 12,700원)
15.  
 
Shopping Centre Marketing : Value Creation and Customer Engagement (Paperback)
Piotr Krowicki | Routledge
82,830원(18% 할인 / 4,150원)
16.  
 
The 9 Effect: Why Odd Prices Sell More: The Secret Power of Ending Prices in 9 (Paperback)
Nishit Gupta | Independently Published
12,940원(18% 할인 / 650원)

17.  
 
Pulse: The New Science of Selling Without Speaking - Decoding customer needs before they say a word (Paperback)
Vikas Wadhwa | Vikas Wadhwa
24,240원(18% 할인 / 1,220원)
18.  
 
Pulse: The New Science of Selling Without Speaking: Decoding customer needs before they say a word (Paperback)
Vikas Wadhwa | Independently Published
10,160원(18% 할인 / 510원)
19.  
 
Vocabulary for Sustainable Consumption and Lifestyles : A Language for Our Common Future (Hardcover)
Lewis Akenji | Routledge
279,410원(18% 할인 / 13,980원)
20.  
 
Vocabulary for Sustainable Consumption and Lifestyles : A Language for Our Common Future (Paperback)
Lewis Akenji | Routledge
77,050원(18% 할인 / 3,860원)

21.  
 
The Consumer Viewpoint (Paperback)
Bentley, Mildred Maddocks | Anson Street Press
20,300원(18% 할인 / 1,020원)
22.  
 
The Friction Sales Strategy: Overcoming Friction to Close More Deals Faster (Paperback)
Tom McDougal | Independently Published
29,030원(18% 할인 / 1,460원)
23.  
 
Playbook For Sales & Negotiation Glossary: Key Terms and Techniques for Closing Deals and Winning Negotiations (Paperback)
Aziza Abdelghafar | Independently Published
20,360원(18% 할인 / 1,020원)
24.  
 
Sell Online in Brazil by Understanding Local Shopping Habits: Essential Insights on Consumer Mindset, Pricing, and Marketing Strategies that fits The (Paperback)
Nicolas Brandt | Independently Published
9,840원(18% 할인 / 500원)

25.  
 
Like: The Button That Changed the World (MP3 CD)
Martin Reeves | Ascent Audio
66,870원(18% 할인 / 3,350원)
26.  
 
Like: The Button That Changed the World (Audio CD)
Bob Goodson | Ascent Audio
66,930원(18% 할인 / 3,350원)
27.  
 
Hoodwinked: How Marketers Use the Same Tactics as Cults (MP3 CD)
Mara Einstein | Ascent Audio
66,870원(18% 할인 / 3,350원)
28.  
 
Hoodwinked: How Marketers Use the Same Tactics as Cults (Audio CD)
Mara Einstein | Ascent Audio
72,750원(18% 할인 / 3,640원)

29.  
 
Economic Activism (Paperback)
M. a. Tucker | M.A. Tucker
14,550원(18% 할인 / 730원)
30.  
 
Don't Sell to Broke People: Price High, Sell Smart (Paperback)
Yaliabat Hararison | Yaliabat Hararison
34,910원(18% 할인 / 1,750원)
31.  
 
Mindmasters (Gary Tiedmann Narration): The Data-Driven Science of Predicting and Changing Human Behavior (MP3 CD)
Sandra Matz | Ascent Audio
66,870원(18% 할인 / 3,350원)
32.  
 
Mindmasters (Gary Tiedmann Narration): The Data-Driven Science of Predicting and Changing Human Behavior (Audio CD)
Sandra Matz | Ascent Audio
58,200원(18% 할인 / 2,910원)

33.  
 
Knowledge and the Wealth of Nations: A Story of Economic Discovery (MP3 CD)
데이비드 워시 | Ascent Audio
87,250원(18% 할인 / 4,370원)
34.  
 
Knowledge and the Wealth of Nations: A Story of Economic Discovery (Audio CD)
데이비드 워시 | Ascent Audio
87,310원(18% 할인 / 4,370원)
35.  
 
Swiftynomics: How Women MasterMind and Redefine Our Economy (Hardcover)
Misty L Heggeness | University of California Press
39,220원(18% 할인 / 1,970원)
36.  
 
Fashion Marketing : Strategies and Innovative Practices for Brand Positioning (Hardcover)
Jo Wiltshire Tidy | Kogan Page Ltd
244,720원(18% 할인 / 12,240원)

37.  
 
Fashion Marketing : Strategies and Innovative Practices for Brand Positioning (Paperback)
Jo Wiltshire Tidy | Kogan Page Ltd
77,050원(18% 할인 / 3,860원)
38.  
 
Decoding Consumer Behavior Using the Insight Equation and AI Marketing (Paperback)
Arjun J. Nair | Igi Global
295,530원(10% 할인 / 8,870원)
39.  
 
Decoding Consumer Behavior Using the Insight Equation and AI Marketing (Hardcover)
Arjun J. Nair | Igi Global
391,380원(10% 할인 / 11,750원)
40.  
 
Ethics, Quality of Life, and Pedagogy (Hardcover)
Naresh K. Malhotra | Vibrant Publishers
160,100원(18% 할인 / 8,010원)

41.  
 
Ethics, Quality of Life, and Pedagogy (Paperback)
Naresh K. Malhotra | Vibrant Publishers
130,990원(18% 할인 / 6,550원)
42.  
 
Marketing of Services: Retailing and Health Care (Hardcover)
Naresh K. Malhotra | Vibrant Publishers
160,100원(18% 할인 / 8,010원)
43.  
 
Marketing of Services: Retailing and Health Care (Paperback)
Vibrant Publishers | Vibrant Publishers
130,990원(18% 할인 / 6,550원)
44.  
 
International and Cross-cultural Marketing (Hardcover)
Naresh K. Malhotra | Vibrant Publishers
160,100원(18% 할인 / 8,010원)

45.  
 
International and Cross-cultural Marketing (Paperback)
Naresh K. Malhotra | Vibrant Publishers
130,990원(18% 할인 / 6,550원)
46.  
 
Marketing Management and Policy (Hardcover)
Naresh K. Malhotra | Vibrant Publishers
160,100원(18% 할인 / 8,010원)
47.  
 
Marketing Management and Policy (Paperback)
Naresh K. Malhotra | Vibrant Publishers
130,990원(18% 할인 / 6,550원)
48.  
 
Consumer Behavior: Attitude, Intention, and Choice Behavior (Hardcover)
Naresh K. Malhotra | Vibrant Publishers
160,100원(18% 할인 / 8,010원)

49.  
 
Consumer Behavior: Attitude, Intention, and Choice Behavior (Paperback)
Naresh K. Malhotra | Vibrant Publishers
130,990원(18% 할인 / 6,550원)
50.  
 
Consumer Behavior: Information Processing and Decision Making (Hardcover)
Naresh K. Malhotra | Vibrant Publishers
160,100원(18% 할인 / 8,010원)


(주)알라딘커뮤니케이션

대표이사 최우경 사업자등록 201-81-23094 통신판매업신고 2003-서울중구-01520 이메일 privacy@aladin.co.kr 호스팅 제공자 알라딘커뮤니케이션 (본사) 서울시 중구 서소문로 89-31
ⓒ Aladin Communication. All Rights Reserved.

고객센터 1544-2514 (발신자 부담)

서울시 마포구 백범로 71 숨도빌딩 7층 Fax 02-6926-2600
1:1 문의 FAQ
중고매장 위치, 영업시간 안내